Think strategically, work together, engage the audience, and evaluate intentionally.
I’m an experienced strategic communicator with an emphasis in non-profit fundraising and integrated marketing and communication. I look forward to sharing my expertise with your organization.
Recent Projects
Strategically expanded Westminster College’s giving day programing, resulting in a 138% increase in dollars raised.
Revamped the Giving Tuesday program for Westminster College resulting in a 305% increase in donors, 80% increase in the number of donations, and four times as much funds raised.
Created an integrated marketing and communication plan for the Great Salt Lake Fringe Festival to increase festival attendance.
Strategically segmented the donor audience and created compelling appeals that resulted in a 7% response rate.
Created a new line of product labels for Your Favorite Bartender to align their product packaging with their recent company rebrand.
